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Halloween Décor Goes Fun and Digital

Halloween will be here faster than you can say, “Boo!” This year, forget the tiny, store-bought window clings and homemade paper ghosts. Instead, wow your customers and transform your location into a Halloween extravaganza with custom, digitally printed window clings, wall graphics and floor graphics. Window Clings Start setting the scene before customers even come [...]

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Graphic Design Inspiration – Sara the Movie

This week’s graphic design inspiration comes in the form of minimalist movie posters. I’m a fan of minimalism, movies and posters, so of course it’s right up my alley. I hope you like them, too. These posters were created by an artist from Spain who calls herself Sara the Movie. There’s very little information available [...]

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Ask a Smartpress.com Expert: White Envelopes

I’ve ordered some envelopes from you before with invitation orders and the quality of the envelopes is good, but I was hoping that they would be thicker. I know you offer the 100% Cotton envelopes, but that’s a little overkill for my needs. Do you have an option that’s in between, but more opaque and thick than [...]

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Achieving Creative Effects with White Balance Manipulation

After gaining much understanding on white balance basics and using colored gels to help with white balance in flash photography, I am going to cover more advanced topics in this article. Do you know that you can manipulate the white balance to achieve creative color effect? For example, we can tweak the camera WB to [...]

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From Print to Digital – eBooks in Adobe InDesign

Tips for a Successful Conversion For the creation of an eBook, we will be using the EPUB format. This format is widely accepted on multiple devices like the iBook app, Adobe Digital Editions, Sony Reader, and the Nook. It’s not quite as simple as taking your booklet printing file and doing a quick export. There are key [...]

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Get Ready for 2015 with Unique Custom Calendars

It’s getting close to the time for ringing in the new year. But before you get ready to make your toasts and start the countdown, there’s something important you need to do. Make sure you order your custom calendars for 2015! Calendars are such versatile items. They’re practical for business use and great for personal [...]

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Update Your Rack Cards for Trade Shows & Conferences

Trade show season is here again. And that means taking some time to evaluate all your marketing and promotional materials to see if they need updating, redesigning or a little freshening up. Unlike posters that hang on the walls of your booth or business cards you hand out during personal conversations, rack cards are great [...]

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New Custom Folding Options Available at Smartpress.com

We’ve made some changes to our custom folding options and have some new folds available on the brochure printing page. These changes will save our customers some money and make ordering certain types of folds faster and easier. First, let’s talk about the new folding options. You can now select a Roll Fold or a 5+ [...]

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Photography Inspiration – Then & Now

You’ve probably seen the “Now and Then” style photography that’s been circulating on the web. You know the type: Someone goes to a location, such as Times Square, and holds up an old photo, lining up the building in the image with the buildings as they are now, then snaps a new photo. The result [...]

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Ask a Smartpress.com Expert: Embedded Fonts

Hello, I’m getting ready to submit my first order for Smartpress.com. When I make the PDF, should I embed the fonts or not? – Font-leroy Excellent question. Yes, please embed fonts in your PDF. There are thousands of fonts out there. Not everyone or every printer will have the same sets of fonts. If you [...]

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